countries, color cosmetics market holds 30% of the whole cosmetics market, while in China, market shares which color cosmetics market occupies is less than 10%. The reason is that Chinese traditional aesthetic standard advocates natural and implicative beauty and stresses plain face toward the sky to a certain extent; on the other hand, in the more developed regions, the consumption of color cosmetics is higher, and the development level of color cosmetics market is closely related to economic development level.
In recent years, with the development of market-oriented economy and gradual internationalization of workplace culture, more and more Chinese women consider the light make-up as a basic etiquette and the their demands for color cosmetics grow continuously and rapidly. As a new force with fast development momentum in the cosmetics market, color cosmetics have quite big potential in market development.
If you want to have an systematic understanding of color cosmetics manufacturing, Investment and Forecast Report on China Color Cosmetics Industry, 2010-2015 is a must-have tool