5.4.2 Marketing strategies of color cosmetics market
        5.4.3 Marketing strategies of color cosmetics specialty shop
Chapter Ⅵ Development survey of key color cosmetics enterprises and their brands
    6.1 L'Oreal
        6.1.1 Company introduction
        6.1.2 Planning sales target accomplishment of L'Oreal 2006
        6.1.3 Operating status analysis of L’Oreal Jan.-Dec. 2007
        6.1.4 High-level quality and popular-price consumption of Maybelline products
        6.1.5 Maybelline fostering China consumption market actively
    6.2 Procter & Gamble (P&G)
        6.2.1 Company introduction
        6.2.2 Operating status analysis of P&G Jun. 2006-Jun. 2007
        6.2.3 P&G adjusting product structure and focusing on the layout of color cosmetics